Blog

5 Valuable Lessons from Seasoned Direct Response Copywriters

Direct-response copywriting is a form of copywriting that involves communicating with audiences in a way that they are compelled to take a certain action. It has been around for almost […] [...]

The Cheat Sheet to Emotional Persuasion

How do people make their decisions? How do they choose between product A and product B? What makes them surrender their money after simply reading a long form sales copy? […] [...]

5 Handy Techniques to Tell a Captivating Story

Storytelling is an essential part of copywriting services. Well, it is the locus of copywriting. When you are trying to sell something to your readers, you need to convince them […] [...]

5 Immortal Ideas from Dead Copywriters

The art of advertising has been around throughout history; in fact, it is one of the oldest crafts ever invented that’s still very much alive and kicking. It may have […] [...]

What Makes a Truly Effective Copywriter?

What makes the most mundane products sell like hotcakes? Sometimes you are left baffled at how some things drive in sales despite lacking in quality or rave reviews. Guess what: […] [...]

How to Write an Effective Call to Action?

In the world of marketing, there is this one part of your sales pitch that tells your readers what they should do, and this is known as the “call to […] [...]

A Quick Guide to Landing Page Optimization

When you are using your website to generate a customer base, of course you will be advised to fill it up with content that entices your audience to get to […] [...]

What is Direct Response Copywriting?

Copywriting comes in different forms and styles. However, while all kinds of copywriting aim for the same thing, which is to convert an audience into a new batch of customers, […] [...]

Key Reasons Your Business Needs a Viral Headline

One of the goals most business owners want to achieve when working with a copywriter is a viral headline. Well, among many things, going viral gives your brand and business […] [...]

The Importance Of Marketing The Most Lucrative Brand: YOURSELF

The Importance Of Marketing The Most Lucrative Brand: YOURSELF There is a saying that goes, “If you don’t stand for something, you’ll fight for nothing.” Truer words have never been […] [...]

Blog Standard